Econic Product and Competition
Provides the delegate with an understanding of the basic model structure, axle configurations and nomenclature Offers an in depth look at eEconic and Econic in the comparative marketplace.
Provides the delegate with an understanding of the basic model structure, axle configurations and nomenclature Offers an in depth look at eEconic and Econic in the comparative marketplace.
Get to know the latest legislation changes, which affect both manufacturer and operator, such as Euro VI step E. Look at legislation that the operator has to contend with, and how we can tailor our offer to best meet their needs, be it FORS, Carriage of Live Animals or simply hygiene requirements for the transportation of foods.
Explore the customer buying cycle, including likely customer behaviour at different points in the cycle. Understand the main characteristics and benefits of customer centric selling
Ideal for those new to the brand, a more detailed follow-up to "We are Daimler Truck!" Technical for non technical colleagues.
We are Daimler Truck, is designed to fully immerse each new member of the team into the Daimler Truck brands, it’s values and the culture of our organisation. You will experience the products first hand and be welcomed into the Daimler Truck family.
History and Milestones of Mercedes-Benz Trucks. The Company Daimler Truck Daimler Truck strategy.